Main page

Function

• The main interface is used to display banners, activities, categories, products, etc.;

• Display the benefits interface to attract users with lightning deals.
   

Design Analysis

• Add the entrance map of the welfare area (limited time spike) to the main interface of the app, so that users who want to participate in welfare activities can find discounted products at a glance;

• The entrance map is matched with the countdown of this event, which gives users a sense of oppression and promotes conversion in a short time;

• The progress bar shows the sales progress of this product, accompanied by a text (total limit, progress percentage), which strengthens the sense of oppression and prompts users to place orders;

• Time-limited flash sales, flash sales, and other copywriting continue to strengthen their preferential nature, and attract users to make purchases;

• According to the monthly event schedule, the preview of the discounted products of the current period and the preview of the subsequent schedule of this month will be displayed on the homepage;

• Due to the current lack of merchants and active products, it is only displayed on the main interface, and a separate page can be considered later;

• The "grab" button is best made into a gif to attract users' attention.

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Pre-sale

Function

• Switch to the pre-sale interface, and you can collect event products in advance.
   

Design Analysis

• When the user chooses to view the schedule, he will enter the preview entry;

• When the user clicks on the alarm clock on the preview interface, the product will be bookmarked (additional purchase), and a pop-up window or push reminder will be given to the user before the sale.

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Vote

Function

• When the user clicks "pick my active product" in the upper right corner of the homepage, he will enter the popular product voting link. This link is a part of user research on explosive products, and the schedule of explosive products in the next month is selected based on user popularity.
   

Design Analysis

• At the top of the page is a banner showing the function: "The next hot product, I will choose!";

• The activity page displays all the products (including quotations) after the price negotiation by the Merchants Department. You can use "?" to indicate the price range, enhance the sense of mystery, and give users a scope for imagination;

• Each product price is followed by a crossed-out original price to show the preferential price of Aijia's exclusive benefits;

• Each product needs a selling point promotion within 15 words, which is attached to this page as a product introduction to attract users, and no need to create a new page to increase the burden of development;

• There is a countdown to vote, which enhances the sense of oppression and prompts users to vote;

• The popularity of products and the number of people who choose them are displayed in digital form, which makes it easier for users to understand the progress of product voting;

• After clicking "Want", a successful voting page will appear, and at the same time, users are recommended to share, attracting users to share Aijia with more friends, and completing new acquisitions with the fission action of old users bringing new ones.
   

Detail page

Function

• The product details page of the product in the seckill zone.
   

Design Analysis

• The main picture of the product can use the form of video to quickly introduce product information, reduce the amount of reading for users, and thus increase their ordering speed;

• The main page displays the flash sale price, flash sale progress, and flash sale countdown, which will give users a sense of oppression with a large number of numbers, thereby reducing their thinking time and speeding up order placement;

• The product sharing on the detail page is placed under the product name, which is convenient for users to see, thereby increasing the possibility of them sharing and achieving fission;

• The high-frequency words with high praise are extracted from product reviews for display, which is convenient for users to quickly understand product attributes and selling points, as well as other users' evaluations;

• On the right side of the details page, there is a floating window for live streaming. If it is within the live broadcast time of the merchant, a live broadcast reminder will be displayed on the product details page of the merchant store. Through the real-time explanation and physical display function of the live broadcast function, users' thinking can be reduced and user conversion can be accelerated.